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Of course VW turned a Beetle into a shark cage that drives on the ocean floor for the Discovery Channel's Shark Week.
Deutsch and MediaCom built this recognizable, subterranean shark cage as a promotion for the 25th anniversary of the best week of the year. (Seriously).
It turns out that the iconic Beetle shape is still recognizable and lovable, even with sharks swimming around it. We put together a slideshow breaking down how the VW Beetle shark cage was built.
Meet Luke Tripple. He's a biologist and loves swimming with sharks.
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Luke challenged his team of engineers and biologists to create a submersible VW Beetle Shark Cage in just two weeks.
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The team designed and built the shark cage from scratch, using the car's original design only as an outline for the water-bound Beetle.
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See the rest of the story at Business Insider
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